{"id":1162,"date":"2019-09-20T09:36:52","date_gmt":"2019-09-20T09:36:52","guid":{"rendered":"https:\/\/minsoftware.vn\/?p=1162"},"modified":"2019-09-20T09:36:52","modified_gmt":"2019-09-20T09:36:52","slug":"digital-marketing-la-gi-lam-sao-tu-hoc-digital-marketing","status":"publish","type":"post","link":"https:\/\/minsoftwareglobal.com\/vi\/digital-marketing-la-gi-lam-sao-tu-hoc-digital-marketing\/","title":{"rendered":"L\u00e0m sao t\u1ef1 h\u1ecdc Digital Marketing"},"content":{"rendered":"<div class=\"fancybox\"><h2><strong>I. Digital Marketing l\u00e0 g\u00ec?<\/strong><\/h2>\n<p><strong>Ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1<\/strong> hay c\u00f2n g\u1ecdi l\u00e0 ti\u1ebfp th\u1ecb k\u0129 thu\u1eadt s\u1ed1. \u0110\u00e2y \u00a0c\u00f3 th\u1ec3 hi\u1ec3u l\u00e0 c\u00e1c ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng b\u00e1 cho s\u1ea3n ph\u1ea9m\/ th\u01b0\u01a1ng hi\u1ec7u nh\u1eb1m t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn nh\u1eadn th\u1ee9c kh\u00e1ch h\u00e0ng, k\u00edch th\u00edch h\u00e0nh vi mua h\u00e0ng c\u1ee7a h\u1ecd.<\/p>\n<p>N\u00f3i d\u1ec5 hi\u1ec3u, Digital Marketing l\u00e0 c\u00e1c ho\u1ea1t \u0111\u1ed9ng ti\u1ebfp th\u1ecb s\u1eed d\u1ee5ng m\u1ed9t ho\u1eb7c nhi\u1ec1u\u00a0ph\u01b0\u01a1ng ti\u1ec7n k\u0129 thu\u1eadt s\u1ed1\u00a0tr\u00ean Internet.<\/p>\n<div id=\"attachment_13926\" class=\"wp-caption aligncenter\">\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-13926 no-display appear\" title=\"Digital Marketing l\u00e0 g\u00ec?\" src=\"https:\/\/kyna.vn\/bai-viet\/wp-content\/uploads\/2017\/10\/7-300x225.jpg\" sizes=\"auto, (max-width: 720px) 100vw, 720px\" srcset=\"https:\/\/kyna.vn\/bai-viet\/wp-content\/uploads\/2017\/10\/7-300x225.jpg 300w, https:\/\/kyna.vn\/bai-viet\/wp-content\/uploads\/2017\/10\/7-1024x768.jpg 1024w\" alt=\"Digital Marketing l\u00e0 g\u00ec?\" width=\"720\" height=\"540\" aria-describedby=\"caption-attachment-13926\" \/><\/p>\n<p id=\"caption-attachment-13926\" class=\"wp-caption-text\">Digital Marketing l\u00e0 g\u00ec?<\/p>\n<\/div>\n<p>K\u1ec3 t\u1eeb khi c\u00f3 Internet, h\u00e0nh vi v\u00e0 xu h\u01b0\u1edbng mua h\u00e0ng c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 nhi\u1ec1u thay \u0111\u1ed5i. Nhi\u1ec1u \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng \u01b0a chu\u1ed9ng vi\u1ec7c t\u00ecm ki\u1ebfm th\u00f4ng tin tr\u00ean c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm hay m\u1ea1ng x\u00e3 h\u1ed9i, vv\u2026 \u0110i\u1ec1u n\u00e0y \u0111\u00e3 t\u1ea1o n\u00ean m\u1ed9t ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng m\u1edbi \u2013 kh\u00e1ch h\u00e0ng tr\u00ean Internet. Digital Marketing ra \u0111\u1eddi k\u1ec3 t\u1eeb \u0111\u00e2y.<\/p>\n<div>\n<h2><strong>II. C\u00e1c c\u00f4ng c\u1ee5 Digital Marketing th\u01b0\u1eddng g\u1eb7p<\/strong><\/h2>\n<div id=\"attachment_13924\" class=\"wp-caption aligncenter\">\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-13924 no-display appear\" src=\"https:\/\/kyna.vn\/bai-viet\/wp-content\/uploads\/2017\/10\/5-300x98.png\" sizes=\"auto, (max-width: 720px) 100vw, 720px\" srcset=\"https:\/\/kyna.vn\/bai-viet\/wp-content\/uploads\/2017\/10\/5-300x98.png 300w, https:\/\/kyna.vn\/bai-viet\/wp-content\/uploads\/2017\/10\/5.png 1024w\" alt=\"C\u00e1c c\u00f4ng c\u1ee5 Digital Marketing\" width=\"720\" height=\"234\" aria-describedby=\"caption-attachment-13924\" \/><\/p>\n<p id=\"caption-attachment-13924\" class=\"wp-caption-text\">C\u00e1c c\u00f4ng c\u1ee5 Digital Marketing<\/p>\n<\/div>\n<\/div>\n<div>\n<ol>\n<li><strong>Website\/landing page\/blog\u2026:\u00a0<\/strong>K\u00eanh \u0111\u0103ng t\u1ea3i c\u00e1c th\u00f4ng tin d\u1ecbch v\u1ee5, s\u1ea3n ph\u1ea9m, th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ec3 kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n tham kh\u1ea3o.<\/li>\n<li><strong>Content (n\u1ed9i dung):<\/strong>\u00a0X\u00e2y d\u1ef1ng n\u1ed9i dung ti\u1ebfp th\u1ecb tr\u1ef1c tuy\u1ebfn hi\u1ec7u qu\u1ea3.<\/li>\n<li><strong>SEO (Search engine optimization:<\/strong>\u00a0Th\u1ef1c hi\u1ec7n nghi\u00ean c\u1ee9u t\u1eeb kh\u00f3a, t\u1ed1i \u01b0u h\u00f3a website tr\u00ean c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm.<\/li>\n<li><strong>SEM (Search Engine Marketing:<\/strong>\u00a0Ti\u1ebfp th\u1ecb tr\u00ean c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm, v\u00ed d\u1ee5 nh\u01b0 qu\u1ea3ng c\u00e1o tr\u00ean Google Adwords.<\/li>\n<li><strong>Email Marketing:<\/strong>\u00a0Ti\u1ebfp th\u1ecb t\u1edbi ng\u01b0\u1eddi d\u00f9ng b\u1eb1ng email.<\/li>\n<li><strong>Online PR:<\/strong>\u00a0Quan h\u1ec7 c\u00f4ng ch\u00fang tr\u00ean m\u00f4i tr\u01b0\u1eddng internet.<\/li>\n<li><strong>Qu\u1ea3ng c\u00e1o banner online:\u00a0<\/strong>Mua banner qu\u1ea3ng c\u00e1o tr\u00ean c\u00e1c 4rum, di\u1ec5n \u0111\u00e0n, c\u00e1c trang tin t\u1ee9c \u0111i\u1ec7n t\u1eed l\u1edbn, c\u00f3 t\u1ea7m \u1ea3nh h\u01b0\u1edfng trong x\u00e3 h\u1ed9i\u2026<\/li>\n<li><strong>Social Media Marketing:\u00a0<\/strong>Ti\u1ebfp th\u1ecb v\u00e0 t\u01b0\u01a1ng t\u00e1c v\u1edbi ng\u01b0\u1eddi d\u00f9ng online th\u00f4ng qua c\u00e1c m\u1ea1ng x\u00e3 h\u1ed9i.<\/li>\n<li><strong>Mobile Marketing:<\/strong>\u00a0Chi\u1ebfn l\u01b0\u1ee3c Marketing tr\u00ean \u0111i\u1ec7n tho\u1ea1i (g\u1eedi tin nh\u1eafn, \u1ee9ng d\u1ee5ng \u0111i\u1ec7n tho\u1ea1i\u2026)<\/li>\n<li><strong>Web analytics:<\/strong>\u00a0Th\u01b0\u1eddng hay s\u1eed d\u1ee5ng c\u00f4ng c\u1ee5 Google Analytics \u0111\u1ec3 ph\u00e2n t\u00edch.<\/li>\n<\/ol>\n<h2><strong>III. H\u01b0\u1edbng d\u1eabn b\u1eaft \u0111\u1ea7u v\u1edbi m\u1ed9t s\u1ed1 c\u00f4ng c\u1ee5 Digital Marketing<\/strong><\/h2>\n<h3><strong>1. C\u00e1ch l\u00e0m website b\u1eb1ng m\u00e3 ngu\u1ed3n m\u1edf:<\/strong><\/h3>\n<p>Bi\u1ebft l\u00e0m website kh\u00f4ng c\u00f3 ngh\u0129a l\u00e0 b\u1ea1n ph\u1ea3i bi\u1ebft l\u1eadp tr\u00ecnh hay thi\u1ebft k\u1ebf, b\u1ea1n c\u00f3 th\u1ec3 b\u1eaft \u0111\u1ea7u b\u1eb1ng vi\u1ec7c l\u00e0m blog (n\u00ean d\u00f9ng WordPress blog) sau \u0111\u00f3 t\u1eeb t\u1eeb b\u1ea1n h\u1ecdc c\u00e1ch website\/blog v\u1eadn h\u00e0nh, m\u1ed1i li\u00ean quan code v\u00e0 c\u01a1 s\u1edf d\u1eef li\u1ec7u, giao di\u1ec7n \u2026v\u00e0 t\u1eeb t\u1eeb b\u1ea1n s\u1ebd t\u1ef1 l\u00e0m \u0111\u01b0\u1ee3c m\u1ed9t website cho b\u1ea3n th\u00e2n b\u1eb1ng m\u00e3 ngu\u1ed3n m\u1edf (WordPress l\u00e0 l\u00fd t\u01b0\u1edfng nh\u1ea5t, Joomla c\u0169ng d\u1ec5 h\u1ecdc).<\/p>\n<p>C\u00e1c b\u1ea1n \u0111\u1eebng xem nh\u1eb9 website v\u00ec g\u1ea7n nh\u01b0 t\u1ea5t c\u1ea3 m\u1ecdi ho\u1ea1t \u0111\u1ed9ng Digital Marketing \u0111\u1ec1u ch\u1ea1y quanh website n\u00ean n\u1ebfu b\u1ea1n kh\u00f4ng bi\u1ebft l\u00e0m website b\u1eb1ng m\u00e3 ngu\u1ed3n m\u1edf c\u0169ng n\u00ean hi\u1ec3u \u0111\u01b0\u1ee3c c\u00e1ch m\u1ed9t website v\u1eadn h\u00e0nh v\u00e0 c\u00e1c th\u00e0nh ph\u1ea7n c\u1ee7a n\u00f3 l\u00e0 g\u00ec, ch\u1ec9 c\u00f3 nh\u01b0 v\u1eady b\u1ea1n m\u1edbi c\u00f3 th\u1ec3 th\u00e0nh c\u00f4ng trong Digital marketing.<\/p>\n<p>H\u00e3y l\u01b0u \u00fd l\u00e0 h\u1ecdc c\u00e1ch website v\u1eadn h\u00e0nh, m\u1ed1i li\u00ean h\u1ec7 gi\u1eefa m\u00e3 ngu\u1ed3n (code), c\u01a1 s\u1edf d\u1eef li\u1ec7u, giao di\u1ec7n, hosting c\u00f2n c\u00e1c ph\u1ea7n n\u00e0o li\u00ean quan \u0111\u1ebfn c\u00e1ch l\u1eadp tr\u00ecnh h\u00e3y b\u1ecf sang m\u1ed9t b\u00ean.<\/p>\n<p>\u0110\u00e2y ch\u00ednh l\u00e0 c\u00e1ch m\u00e0 m\u00ecnh \u0111\u00e3 t\u1eebng \u0111i v\u00e0 \u0111\u00e3 qua \u0111\u01b0\u1ee3c: khi c\u00f2n \u0111i h\u1ecdc m\u00ecnh kh\u00f4ng c\u00f3 internet ph\u1ea3i l\u00ean l\u1ea7u n\u0103m c\u1ee7a tr\u01b0\u1eddng b\u1eaft s\u00f3ng wifi c\u1ee7a m\u1ea5y nh\u00e0 k\u1ebf b\u00ean, kh\u00f4ng c\u00f3 t\u00e0i li\u1ec7u ti\u1ebfng vi\u1ec7t, c\u0169ng kh\u00f4ng bi\u1ebft r\u1eb1ng m\u00ecnh c\u00f3 th\u1ec3 l\u00e0m website v\u1eadn h\u00e0nh ngon l\u00e0nh m\u00e0 kh\u00f4ng c\u1ea7n bi\u1ebft l\u1eadp tr\u00ecnh, c\u0169ng kh\u00f4ng bi\u1ebft website s\u1ebd gi\u00fap g\u00ec cho cu\u1ed9c \u0111\u1eddi m\u00ecnh sau n\u00e0y. \u0110\u00f3 ch\u00ednh l\u00e0 nh\u1eefng th\u1ee9 c\u00e1c b\u1ea1n h\u01a1n h\u1eb3n m\u00ecnh, v\u1eady t\u1ea1i sao c\u00e1c b\u1ea1n kh\u00f4ng l\u00e0m \u0111\u01b0\u1ee3c?<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-13927 no-display appear\" title=\"Digital Marketing - C\u00e1ch l\u00e0m website m\u00e3 ngu\u1ed3n m\u1edf\" src=\"https:\/\/kyna.vn\/bai-viet\/wp-content\/uploads\/2017\/10\/8-300x169.jpg\" sizes=\"auto, (max-width: 720px) 100vw, 720px\" srcset=\"https:\/\/kyna.vn\/bai-viet\/wp-content\/uploads\/2017\/10\/8-300x169.jpg 300w, https:\/\/kyna.vn\/bai-viet\/wp-content\/uploads\/2017\/10\/8.jpg 1024w\" alt=\"Digital Marketing - C\u00e1ch l\u00e0m website m\u00e3 ngu\u1ed3n m\u1edf\" width=\"720\" height=\"405\" \/><\/p>\n<ul>\n<li class=\"mceTemp\" style=\"list-style-type: none;\">\n<ul id=\"attachment_13927\" class=\"wp-caption aligncenter\">Digital Marketing \u2013 C\u00e1ch l\u00e0m website m\u00e3 ngu\u1ed3n m\u1edf<\/ul>\n<\/li>\n<\/ul>\n<p>N\u1ebfu c\u00e1c b\u1ea1n kh\u00f4ng th\u1ec3 qua \u0111\u01b0\u1ee3c b\u01b0\u1edbc l\u00e0m website n\u00e0y th\u00ec c\u0169ng \u0111\u1eebng n\u1ea3n v\u00ec \u0111\u01a1n gi\u1ea3n l\u00e0 b\u1ea1n kh\u00e1c m\u00ecnh v\u00e0 kh\u00e1c nhi\u1ec1u ng\u01b0\u1eddi kh\u00e1c, h\u00e3y \u0111\u1ecdc ti\u1ebfp b\u00ean d\u01b0\u1edbi c\u00f3 th\u1ec3 b\u1ea1n s\u1ebd th\u1ea5y con \u0111\u01b0\u1eddng ri\u00eang c\u1ee7a b\u1ea1n.<\/p>\n<p>B\u1ea1n s\u1ebd kh\u00f4ng ph\u1ea3i l\u00e0 ng\u01b0\u1eddi l\u1eadp tr\u00ecnh hay l\u00e0m to\u00e0n b\u1ed9 trang web khi b\u1ea1n l\u00e0m Digital Marketing nh\u01b0ng b\u1ea1n c\u1ea7n v\u00e0 lu\u00f4n l\u00e0m vi\u1ec7c v\u1edbi L\u1eadp tr\u00ecnh vi\u00ean, thi\u1ebft k\u1ebf v\u00e0 c\u00e1c b\u1ed9 ph\u1eadn kh\u00e1c li\u00ean quan \u0111\u1ebfn web \u0111\u1ec3 m\u00f4 t\u1ea3 cho h\u1ecd v\u1ec1 m\u1ee5c ti\u00eau c\u1ee7a marketing. Nh\u1eefng ki\u1ebfn th\u1ee9c c\u01a1 b\u1ea3n v\u1ec1 c\u00e1ch website v\u1eadn h\u00e0nh, nh\u1eefng gi\u1edbi h\u1ea1n c\u1ee7a HTML, CSS hay m\u1ed9t ng\u00f4n ng\u1eef l\u1eadp tr\u00ecnh n\u00e0o \u0111\u00f3 s\u1ebd gi\u00fap b\u1ea1n m\u00f4 t\u1ea3 v\u00e0 \u201cnh\u1edd v\u1ea3\u201d m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3 h\u01a1n.<\/p>\n<h3><strong>2. B\u1eaft \u0111\u1ea7u v\u1edbi SEO (Search Engine Optimization):<\/strong><\/h3>\n<p>Sau khi m\u00ecnh l\u00e0m xong m\u1ed9t website cho \u00f4ng anh nh\u01b0ng t\u00ecm m\u00e3i tr\u00ean Google m\u00e0 kh\u00f4ng th\u1ea5y website c\u1ee7a m\u00ecnh \u0111\u00e2u, t\u1eeb \u0111\u00f3 m\u00ecnh b\u1eaft \u0111\u1ea7u t\u00ecm hi\u1ec3u v\u1ec1 SEO.<\/p>\n<p><a href=\"https:\/\/kyna.vn\/bai-viet\/seo-toi-uu-hoa-trai-nghiem-nguoi-dung.html\" target=\"_blank\" rel=\"noopener\">SEO l\u00e0 c\u00f4ng vi\u1ec7c t\u1ed1i \u01b0u h\u00f3a tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng.<\/a>\u00a0Ban \u0111\u1ea7u m\u00ecnh t\u00ecm ki\u1ebfm (search) v\u00f2ng quanh xem t\u1ea1i sao website l\u1ea1i hi\u1ec3n th\u1ecb khi m\u00ecnh search g\u00ec \u0111\u00f3 tr\u00ean Google v\u00e0 t\u1ea1i sao m\u1ed9t website kh\u00f4ng xu\u1ea5t hi\u1ec7n khi ng\u01b0\u1eddi d\u00f9ng t\u00ecm ki\u1ebfm, c\u00e1ch cho Google bi\u1ebft m\u1ed9t website \u0111ang t\u1ed3n t\u1ea1i tr\u00ean internet, r\u1ed3i m\u00ecnh t\u00ecm hi\u1ec3u ti\u1ebfp SEO bao g\u1ed3m nh\u1eefng ph\u1ea7n l\u1edbn n\u00e0o, trong m\u1ed7i ph\u1ea7n l\u1edbn c\u00f3 nh\u1eefng ph\u1ea7n nh\u1ecf n\u00e0o, c\u00e1ch c\u00e1c ph\u1ea7n n\u00e0y t\u01b0\u01a1ng t\u00e1c v\u1edbi nhau, c\u00e1ch t\u1ed1i \u01b0u c\u00e1c ph\u1ea7n n\u00e0y cho SEO nh\u01b0 th\u1ebf n\u00e0o.<\/p>\n<div id=\"attachment_13932\" class=\"wp-caption aligncenter\">\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-13932 size-full no-display appear\" title=\"SEO trong Digital Marketing\" src=\"https:\/\/kyna.vn\/bai-viet\/wp-content\/uploads\/2017\/10\/seo.jpg\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" srcset=\"https:\/\/kyna.vn\/bai-viet\/wp-content\/uploads\/2017\/10\/seo.jpg 500w, https:\/\/kyna.vn\/bai-viet\/wp-content\/uploads\/2017\/10\/seo-150x150.jpg 150w, https:\/\/kyna.vn\/bai-viet\/wp-content\/uploads\/2017\/10\/seo-300x300.jpg 300w\" alt=\"SEO trong Digital Marketing\" width=\"500\" height=\"500\" aria-describedby=\"caption-attachment-13932\" \/><\/p>\n<p id=\"caption-attachment-13932\" class=\"wp-caption-text\">SEO trong Digital Marketing<\/p>\n<\/div>\n<p>Trong qu\u00e1 tr\u00ecnh l\u00e0m m\u00ecnh s\u1eb5n s\u00e0ng th\u1eed b\u1ea5t c\u1ee9 th\u1ee9 g\u00ec m\u00ecnh \u0111\u1ecdc \u0111\u01b0\u1ee3c kh\u00f4ng s\u1ee3 l\u00e0 \u0111\u00fang hay sai, sau \u0111\u00f3 \u0111\u1ecdc th\u00eam \u0111\u1ec3 t\u1eeb t\u1eeb hi\u1ec3u ra nh\u01b0 v\u1eady l\u00e0 \u0111\u00fang hay sai.\u00a0L\u00fac \u0111\u00f3 m\u1ecdi th\u1ee9 m\u00ecnh l\u00e0m v\u00e0 t\u1ed1i \u01b0u \u0111\u1ec1u d\u00f9ng website m\u00e3 ngu\u1ed3n m\u1edf Joomla v\u00e0 c\u00e1c plugin c\u1ee7a n\u00f3.<\/p>\n<p>H\u00e3y b\u1eaft \u0111\u1ea7u h\u1ecdc SEO b\u1eb1ng c\u00e1ch h\u1ecdc l\u00e0m website b\u1eb1ng WordPress (kh\u00f4ng kh\u00f3 ), sau \u0111\u00f3 \u0111\u1ecdc cu\u1ed1n s\u00e1ch n\u00e0y: SEO Starter by Google, v\u00e0 c\u00f3 th\u1ec3 t\u00ecm cu\u1ed1n SEOBOOK \u0111\u1ec3 \u0111\u1ecdc ho\u1eb7c m\u1ed9t cu\u1ed1n n\u00e0o ph\u00f9 h\u1ee3p v\u1edbi b\u1ea1n, \u0111\u1ecdc s\u00e1ch v\u1edbi SEO l\u00e0 kh\u00e1 quan tr\u1ecdng v\u00ec SEO c\u00f3 r\u1ea5t r\u1ea5t nhi\u1ec1u chi ti\u1ebft n\u00ean b\u1ea1n c\u1ea7n t\u1ed5ng h\u1ee3p v\u00e0 h\u1ecdc theo m\u1ed9t \u0111\u1ecbnh h\u01b0\u1edbng r\u00f5 r\u00e0ng.<\/p>\n<h3><strong>3. B\u1eaft \u0111\u1ea7u v\u1edbi SEM (Search Engine Marketing)<\/strong>:<\/h3>\n<p>M\u00ecnh \u0111\u1ecbnh ngh\u0129a SEM \u1edf \u0111\u00e2y \u0111\u01a1n gi\u1ea3n l\u00e0 qu\u1ea3ng c\u00e1o tr\u00ean Google.<\/p>\n<p>Khi b\u1eaft \u0111\u1ea7u h\u1ecdc SEM m\u00ecnh may m\u1eafn \u0111\u01b0\u1ee3c training t\u1eeb m\u1ed9t c\u00f4ng ty, t\u1eeb \u0111\u00f3 gi\u00fap m\u00ecnh hi\u1ec3u \u0111\u01b0\u1ee3c nh\u1eefng th\u1ee9 c\u01a1 b\u1ea3n v\u00e0 c\u00e1ch v\u1eadn h\u00e0nh, ngo\u00e0i ra l\u00fac n\u00e0y m\u00ecnh \u0111\u00e3 l\u00e0m SEO \u0111\u01b0\u1ee3c kh\u00e1 l\u00e2u n\u00ean vi\u1ec7c nghi\u00ean c\u1ee9u t\u1eeb kh\u00f3a c\u0169ng nh\u01b0 vi\u1ebft \u0111o\u1ea1n qu\u1ea3ng c\u00e1o kh\u00f4ng c\u00f3 g\u00ec kh\u00f3 kh\u0103n n\u1eefa, ch\u1ec9 m\u01a1 h\u1ed3 m\u00e3i v\u1ec1 l\u00e0m sao \u0111\u1ec3 t\u1ed1i \u01b0u qu\u1ea3ng c\u00e1o v\u00e0 nh\u1eefng th\u1ee9 n\u00e2ng cao c\u1ea7n h\u1ecdc l\u00e0 g\u00ec, ngo\u00e0i ra c\u00f2n g\u1eb7p kh\u00f3 kh\u0103n v\u1ec1 vi\u1ec7c kh\u00f4ng c\u00f3 nhi\u1ec1u ti\u1ec1n \u0111\u1ec3 ch\u1ea1y khi m\u1edbi b\u1eaft \u0111\u1ea7u h\u1ecdc.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-13922 aligncenter no-display appear\" title=\"SEM trong Digital Marketing\" src=\"https:\/\/kyna.vn\/bai-viet\/wp-content\/uploads\/2017\/10\/4-300x152.png\" sizes=\"auto, (max-width: 720px) 100vw, 720px\" srcset=\"https:\/\/kyna.vn\/bai-viet\/wp-content\/uploads\/2017\/10\/4-300x152.png 300w, https:\/\/kyna.vn\/bai-viet\/wp-content\/uploads\/2017\/10\/4.png 750w\" alt=\"SEM trong Digital Marketing\" width=\"720\" height=\"366\" \/><\/p>\n<ul>\n<li class=\"mceTemp\" style=\"list-style-type: none;\">\n<ul id=\"attachment_13922\" class=\"wp-caption aligncenter\">SEM trong Digital Marketing<\/ul>\n<\/li>\n<\/ul>\n<p>H\u00e3y t\u00ecm hi\u1ec3u l\u00e0m sao \u0111\u1ec3 ch\u1ecdn t\u1eeb kh\u00f3a ph\u00f9 h\u1ee3p v\u1edbi m\u1ee5c ti\u00eau qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n. H\u00e3y t\u00ecm hi\u1ec3u v\u1ec1 nh\u1eefng gi\u1edbi h\u1ea1n h\u01b0\u1edbng \u0111\u1ed1i t\u01b0\u1ee3ng c\u1ee7a Google Adwords. H\u00e3y t\u00ecm hi\u1ec3u \u0111i\u1ec3m ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 \u0111\u1ecbnh ngh\u0129a click, impression. H\u00e3y ch\u1ea1y c\u00e0ng nhi\u1ec1u Campaign c\u00e0ng t\u1ed1t (t\u1ed1n ti\u1ec1n c\u1ee7a b\u1ea1n ho\u1eb7c c\u1ee7a ng\u01b0\u1eddi kh\u00e1c). H\u00e3y b\u1eaft \u0111\u1ea7u b\u1eb1ng \u0111\u1ecdc c\u00e1i n\u00e0y: Google Adwords Help sau \u0111\u00f3 c\u1ed1 g\u1eafng v\u1eadn d\u1ee5ng m\u1ed1i quan h\u1ec7 v\u00e0 ng\u1ecf \u00fd mu\u1ed1n ch\u1ea1y th\u1eed SEM cho m\u1ed9t ai \u0111\u00f3 v\u1edbi s\u1ed1 ti\u1ec1n nh\u1ecf (bid th\u1ea5p) \u0111\u1ec3 hi\u1ec3u r\u00f5 h\u01a1n l\u00fd thuy\u1ebft\u2026sau khi ch\u1ea1y ads m\u1ed9t th\u1eddi gian b\u1ea1n n\u00ean thi c\u00e1i n\u00e0y: Google Adwords Cetificate thi th\u00ec mi\u1ec5n ph\u00ed nh\u01b0ng n\u1ebfu b\u1ea1n v\u01b0\u1ee3t qua \u0111\u01b0\u1ee3c c\u1ea3 3 k\u1ef3 thi c\u1ee7a Google th\u00ec l\u00fac \u0111\u00f3 b\u1ea1n s\u1ebd kh\u00f4ng c\u00f2n lo v\u1ec1 c\u01a1m \u0103n, \u00e1o m\u1eb7c, vi\u1ec7c l\u00e0m\u2026n\u1eefa (t\u1ea1i th\u1eddi \u0111i\u1ec3m n\u00e0y).<\/p>\n<h3><strong>4. B\u1eaft \u0111\u1ea7u v\u1edbi Social Media Marketing:<\/strong><\/h3>\n<p>Tr\u01b0\u1edbc ti\u00ean b\u1ea1n n\u00ean h\u1ecdc v\u1ec1 c\u00e1ch th\u1ef1c thi tr\u00ean c\u00e1c k\u00eanh Social Media b\u1eb1ng vi\u1ec7c s\u1eed d\u1ee5ng c\u00e1c k\u00eanh n\u00e0y h\u00e0ng ng\u00e0y \u0111\u1ec3 hi\u1ec3u \u0111\u01b0\u1ee3c t\u00ednh n\u0103ng v\u00e0 gi\u1edbi h\u1ea1n c\u1ee7a n\u00f3.<\/p>\n<p>&nbsp;<\/p>\n<div id=\"attachment_13929\" class=\"wp-caption aligncenter\">\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-13929 no-display appear\" title=\"M\u1ea1ng x\u00e3 h\u1ed9i trong Digital Marketing\" src=\"https:\/\/kyna.vn\/bai-viet\/wp-content\/uploads\/2017\/10\/10-300x169.jpg\" sizes=\"auto, (max-width: 720px) 100vw, 720px\" srcset=\"https:\/\/kyna.vn\/bai-viet\/wp-content\/uploads\/2017\/10\/10-300x169.jpg 300w, https:\/\/kyna.vn\/bai-viet\/wp-content\/uploads\/2017\/10\/10.jpg 750w\" alt=\"M\u1ea1ng x\u00e3 h\u1ed9i trong Digital Marketing\" width=\"720\" height=\"405\" aria-describedby=\"caption-attachment-13929\" \/><\/p>\n<p id=\"caption-attachment-13929\" class=\"wp-caption-text\">M\u1ea1ng x\u00e3 h\u1ed9i trong Digital Marketing<\/p>\n<\/div>\n<p>Sau khi hi\u1ec3u \u0111\u01b0\u1ee3c c\u00e1ch c\u00e1c k\u00eanh Social Media v\u1eadn h\u00e0nh ra sao b\u1ea1n h\u00e3y th\u1eed l\u00e0m ng\u01b0\u1eddi kh\u00e1c ch\u00fa \u00fd h\u01a1n \u0111\u1ebfn b\u1ea1n, d\u1ee5 d\u1ed7 h\u1ecd t\u01b0\u01a1ng t\u00e1c v\u1edbi b\u1ea1n nhi\u1ec1u h\u01a1n, \u0111\u00f3 c\u0169ng th\u01b0\u1eddng l\u00e0 m\u1ee5c ti\u00eau c\u1ee7a Social Media Marketing: T\u01b0\u01a1ng t\u00e1c v\u1edbi ng\u01b0\u1eddi d\u00f9ng nhi\u1ec1u h\u01a1n.<\/p>\n<p>H\u00e3y th\u1eed t\u1ea1o cho m\u00ecnh 1 fanpage (ho\u1eb7c xin l\u00e0m cho m\u1ed9t ai \u0111\u00f3) v\u1ec1 l\u0129nh v\u1ef1c b\u1ea1n y\u00eau th\u00edch r\u1ed3i t\u00ecm m\u1ecdi c\u00e1ch \u0111\u1ec3 t\u0103ng like v\u00e0 t\u01b0\u01a1ng t\u00e1c cho fanpage \u0111\u00f3, b\u1ea1n s\u1ebd r\u00fat ra \u0111\u01b0\u1ee3c nhi\u1ec1u \u0111i\u1ec1u v\u00e0 \u0111\u1eebng ng\u1ea1i k\u1ec3 v\u1ec1 th\u00e0nh c\u00f4ng\/ th\u1ea5t b\u1ea1i khi b\u1ea1n l\u00e0m fanpage n\u00e0y (k\u1ec3 c\u1ea3 ph\u01b0\u01a1ng ph\u00e1p \u201cblack-hat\u201d \u2013 bi\u1ebft \u0111\u1ec3 tr\u00e1nh). L\u01b0u \u00fd r\u1eb1ng \u1edf Vi\u1ec7t Nam r\u1ea5t \u00edt doanh nghi\u1ec7p d\u00f9ng Twitter.<\/p>\n<h3><strong>5. B\u1eaft \u0111\u1ea7u h\u1ecdc Email Marketing:<\/strong><\/h3>\n<p>Do c\u00f3 m\u1ed9t th\u1eddi gian l\u00e0m m\u1ed9t Project v\u1ec1 t\u00e0i kho\u1ea3n v\u00e0 ng\u01b0\u1eddi d\u00f9ng t\u1ea1i Project Lana, trong Project n\u00e0y m\u00ecnh ph\u1ea3i x\u1eed l\u00fd t\u1ea5t c\u1ea3 v\u1ea5n \u0111\u1ec1 user g\u1eb7p ph\u1ea3i khi \u0111\u0103ng k\u00fd, \u0111\u0103ng nh\u1eadp, k\u00edch ho\u1ea1t\u2026n\u00ean ph\u1ea3i x\u1eed l\u00fd c\u00e1c v\u1ea5n \u0111\u1ec1 v\u1ec1 g\u1eedi mail, c\u00e1ch h\u1ec7 th\u1ed1ng mail v\u1eadn h\u00e0nh, c\u00e1ch c\u00e1c spam filter ho\u1ea1t \u0111\u1ed9ng, c\u01a1 ch\u1ebf ch\u1eb7n mail, t\u1ea7n su\u1ea5t g\u1eedi v\u00e0 nh\u1eefng th\u00f4ng tin tr\u1ea3 v\u1ec1 sau khi g\u1eedi mail c\u00f3 \u00fd ngh\u0129a g\u00ec\u2026<\/p>\n<p>Ngo\u00e0i ra khi l\u00e0m \u1edf VietnamWorks m\u00ecnh c\u0169ng ph\u1ee5 tr\u00e1ch to\u00e0n b\u1ed9 v\u1ec1 h\u1ec7 th\u1ed1ng Email b\u00ean \u0111\u00e2y n\u00ean ngo\u00e0i nh\u1eefng th\u1ee9 v\u1ec1 h\u1ec7 th\u1ed1ng m\u00ecnh b\u1eaft \u0111\u1ea7u \u0111\u00e0o s\u00e2u h\u01a1n v\u1ec1 c\u00e1 nh\u00e2n h\u00f3a, v\u1ec1 c\u00e1c h\u1ec7 th\u1ed1ng (c\u00f4ng c\u1ee5) g\u1eedi mail, c\u00e1c l\u01b0u \u00fd khi chuy\u1ec3n \u0111\u1ed5i h\u1ec7 th\u1ed1ng mail.<\/p>\n<p>Khi l\u00e0m email c\u00e1c b\u1ea1n c\u0169ng n\u00ean t\u00ecm hi\u1ec3u th\u00eam v\u1ec1 t\u00e2m l\u00fd ng\u01b0\u1eddi d\u00f9ng \u0111\u1ec3 \u201cd\u1ee5\u201d \u0111\u01b0\u1ee3c ng\u01b0\u1eddi d\u00f9ng \u0111\u01b0a email c\u1ee7a h\u1ecd cho b\u1ea1n, khi hi\u1ec3u t\u00e2m l\u00fd ng\u01b0\u1eddi d\u00f9ng r\u1ed3i b\u1ea1n c\u0169ng n\u00ean bi\u1ebft 1 ch\u00fat v\u1ec1 web v\u00e0 c\u00e1c gi\u1edbi h\u1ea1n \u0111\u1ec3 vi\u1ec7c l\u1ea5y email ng\u01b0\u1eddi d\u00f9ng d\u1ec5 h\u01a1n.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-13931 no-display appear\" title=\"Email Marketing trong Digital Marketing\" src=\"https:\/\/kyna.vn\/bai-viet\/wp-content\/uploads\/2017\/10\/email-300x169.jpg\" sizes=\"auto, (max-width: 720px) 100vw, 720px\" srcset=\"https:\/\/kyna.vn\/bai-viet\/wp-content\/uploads\/2017\/10\/email-300x169.jpg 300w, https:\/\/kyna.vn\/bai-viet\/wp-content\/uploads\/2017\/10\/email.jpg 800w\" alt=\"Email Marketing trong Digital Marketing\" width=\"720\" height=\"405\" \/><span style=\"color: #333333; font-size: 14.4px;\">Email Marketing trong Digital Marketing<\/span><\/p>\n<h3><strong>6. B\u1eaft \u0110\u1ea7u V\u1edbi Web Analytics<\/strong><\/h3>\n<p>Web Analytics trong doanh nghi\u1ec7p Vi\u1ec7t Nam hi\u1ec7n nay c\u00f3 vai tr\u00f2 kh\u00e1 m\u1edd nh\u1ea1t nh\u01b0ng m\u00ecnh t\u00ednh trong v\u00e0i n\u0103m n\u1eefa \u0111\u00e2y c\u0169ng s\u1ebd l\u00e0 m\u1ed9t ph\u1ea7n \u0111\u01b0\u1ee3c r\u1ea5t nhi\u1ec1u ng\u01b0\u1eddi ch\u00fa tr\u1ecdng ph\u00e1t tri\u1ec3n.<\/p>\n<p>M\u00ecnh \u0111\u00e3 b\u1eaft \u0111\u1ea7u v\u1edbi Analytics web t\u1eeb n\u0103m 2009 \u0111\u1ec3 xem c\u00e1c ch\u1ec9 s\u1ed1 c\u1ee7a SEO, d\u1ea7n d\u1ea7n m\u00ecnh t\u00ecm hi\u1ec3u th\u00eam d\u00f9ng Web Analytics \u0111\u1ec3 \u0111\u00e1nh d\u1ea5u c\u00e1c \u0111\u01b0\u1eddng link trong m\u1ed9t chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o nh\u1eb1m \u0111o hi\u1ec7u qu\u1ea3 c\u1ee7a chi\u1ebfn d\u1ecbch \u0111\u00f3 ch\u00ednh x\u00e1c h\u01a1n (m\u1ea5t kho\u1ea3ng 1 n\u0103m \u0111\u1ec3 hi\u1ec3u ph\u1ea7n \u0111\u00e1nh d\u1ea5u link n\u00e0y \u2013 URL Tagging), sau \u0111\u00f3 l\u00e0m vi\u1ec7c nhi\u1ec1u h\u01a1n v\u1edbi SEO c\u0169ng d\u1eabn \u0111\u1ebfn vi\u1ec7c m\u00ecnh l\u00e0m vi\u1ec7c nhi\u1ec1u h\u01a1n v\u1edbi Ananlytics v\u00e0 d\u1ea7n d\u1ea7n hi\u1ec3u r\u00f5 h\u01a1n c\u00e1c ph\u1ea7n n\u00e2ng cao c\u1ee7a n\u00f3.<\/p>\n<p>Sau \u0111\u00f3 c\u00f3 m\u1ed9t th\u1eddi gian l\u00e0m v\u1ec1 Web product t\u1ea1i Project Lana \u0111\u00f2i h\u1ecfi m\u00ecnh c\u1ea7n t\u00ecm hi\u1ec3u nhi\u1ec1u h\u01a1n, chi ti\u1ebft h\u01a1n v\u1ec1 h\u00e0nh vi ng\u01b0\u1eddi d\u00f9ng, l\u00fac n\u00e0y m\u00ecnh b\u1eaft \u0111\u1ea7u t\u00ecm hi\u1ec3u th\u00eam v\u1ec1 c\u00e1c c\u00f4ng c\u1ee5 analytics real-time v\u00e0 c\u00e1ch d\u00f9ng event tracking, custom demensions \u2026<\/p>\n<p>Web Ananlytics s\u1ebd t\u1ef1 \u0111\u1ebfn v\u1edbi b\u1ea1n khi b\u1ea1n t\u00ecm hi\u1ec3u c\u00e1c c\u00f4ng c\u1ee5 kh\u00e1c c\u1ee7a Digital Marketing.<\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-13935 aligncenter no-display appear\" title=\"Web Analytics l\u00e0 \u0111i\u1ec1u kh\u00f4ng th\u1ec3 thi\u1ebfu trong Content Marketing\" src=\"https:\/\/kyna.vn\/bai-viet\/wp-content\/uploads\/2017\/10\/web-analytics-300x227.jpg\" sizes=\"auto, (max-width: 720px) 100vw, 720px\" srcset=\"https:\/\/kyna.vn\/bai-viet\/wp-content\/uploads\/2017\/10\/web-analytics-300x227.jpg 300w, https:\/\/kyna.vn\/bai-viet\/wp-content\/uploads\/2017\/10\/web-analytics.jpg 590w\" alt=\"Web Analytics l\u00e0 \u0111i\u1ec1u kh\u00f4ng th\u1ec3 thi\u1ebfu trong Content Marketing\" width=\"720\" height=\"545\" \/><\/p>\n<p>Web Analytics l\u00e0 \u0111i\u1ec1u kh\u00f4ng th\u1ec3 thi\u1ebfu trong Content Marketing<\/p>\n<p><em>L\u01b0u \u00fd:<\/em><br \/>\nWeb Analytics \u1edf Vi\u1ec7t Nam ch\u1ee7 y\u1ebfu d\u00f9ng Google Analytics v\u00e0 b\u1ea1n ch\u1ec9 n\u00ean h\u1ecdc khi b\u1ea1n c\u1ea7n bi\u1ebft hi\u1ec7u qu\u1ea3 c\u1ee7a m\u1ed9t c\u00f4ng c\u1ee5 kh\u00e1c trong chi\u00ean d\u1ecbch Marketing.<br \/>\nV\u1edbi c\u00e1c b\u1ea1n \u0111ang \u0111i l\u00e0m c\u00e1c b\u1ea1n h\u00e3y t\u00ecm hi\u1ec3u c\u00e1c \u0111\u1ecbnh ngh\u0129a v\u1ec1 Sessions, user, bounce rate, page view\u2026 c\u00e1c \u0111\u1ecbnh ngh\u0129a s\u1ebd gi\u00fap b\u1ea1n kh\u00f4ng c\u00f2n m\u01a1 h\u1ed3 khi \u0111\u1ecdc c\u00e1c report.<\/p>\n<\/div>\n<div>\n<h3><strong>7. B\u1eaft \u0111\u1ea7u t\u1eadp vi\u1ebft Content (n\u1ed9i dung)<\/strong><\/h3>\n<p>C\u00e1c chuy\u00ean gia marketing cho r\u1eb1ng \u201cContent is the King\u201d, nh\u01b0ng v\u1edbi m\u00ecnh th\u00ec \u201cContent is the Queen\u201d m\u1edbi l\u00e0 m\u1ed9t h\u00ecnh \u1ea3nh \u0111\u1ee7 \u0111\u1ec3 nh\u1eefng \u201cnewbie\u201d h\u00ecnh dung v\u1ec1 n\u00f3. V\u00ec content x\u00e9t v\u1ec1 kh\u00eda c\u1ea1nh n\u00e0o c\u0169ng gi\u1ed1ng nh\u01b0 m\u1ed9t \u201cn\u1eef ho\u00e0ng\u201d:<\/p>\n<ul>\n<li>C\u00e2u ch\u1eef c\u1ea7n trau chu\u1ed1t, ch\u1ec9nh chu, ch\u00ednh x\u00e1c nh\u01b0ng ph\u1ea3i th\u1eadt s\u1ef1 g\u1ea7n g\u0169i th\u00ec m\u1edbi \u0111i v\u00e0o l\u00f2ng ng\u01b0\u1eddi v\u1edbi \u0111\u1ee7 m\u1ecdi t\u1ea7ng l\u1edbp \u201cth\u1ea7n d\u00e2n\u201d (ng\u01b0\u1eddi \u0111\u1ecdc)<\/li>\n<li>N\u1ed9i dung ph\u1ea3i \u0111\u1ee7 s\u1ee9c m\u1ea1nh, ph\u1ea3i \u201cpower\u201d nh\u01b0ng l\u1ea1i m\u1ec1m m\u1ea1i nh\u01b0 l\u1eddi m\u1ed9t n\u1eef ho\u00e0ng m\u1edbi t\u00e1c \u0111\u1ed9ng v\u00e0o n\u00e3o c\u1ee7a ng\u01b0\u1eddi nghe\/\u0111\u1ecdc<\/li>\n<\/ul>\n<div id=\"attachment_13923\" class=\"wp-caption aligncenter\">\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-13923 no-display appear\" title=\"Content Marketing trong Digital Marketing\" src=\"https:\/\/kyna.vn\/bai-viet\/wp-content\/uploads\/2017\/10\/5-1-300x143.jpg\" sizes=\"auto, (max-width: 720px) 100vw, 720px\" srcset=\"https:\/\/kyna.vn\/bai-viet\/wp-content\/uploads\/2017\/10\/5-1-300x143.jpg 300w, https:\/\/kyna.vn\/bai-viet\/wp-content\/uploads\/2017\/10\/5-1-1024x487.jpg 1024w\" alt=\"Content Marketing trong Digital Marketing\" width=\"720\" height=\"342\" aria-describedby=\"caption-attachment-13923\" \/><\/p>\n<p id=\"caption-attachment-13923\" class=\"wp-caption-text\">Content Marketing trong Digital Marketing<\/p>\n<\/div>\n<p>M\u1ed9t n\u1eef ho\u00e0ng th\u00ec lu\u00f4n lu\u00f4n \u0111\u1eb9p. N\u1ed9i dung c\u1ee7a b\u1ea1n c\u0169ng c\u1ea7n ph\u1ea3i \u0111\u1eb9p. \u0110\u1eb9p v\u00e0 th\u1ef1c t\u1ebf.<\/p>\n<div>\n<p>\u0110\u1ed1i v\u1edbi nh\u1eefng b\u1ea1n m\u1edbi b\u1eaft \u0111\u1ea7u h\u1ecdc c\u00e1ch vi\u1ebft Content Marketing hay, \u0111i\u1ec1u \u0111\u1ea7u ti\u00ean l\u00e0 nghi\u00ean c\u1ee9u k\u1ef9 l\u01b0\u1ee1ng insight c\u1ee7a ng\u01b0\u1eddi \u0111\u1ecdc, c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n<p>Ph\u1ea3i bi\u1ebft h\u1ecd mu\u1ed1n nghe g\u00ec, \u0111\u1ecdc g\u00ec, th\u00edch g\u00ec trong ngay c\u00e1i th\u1eddi \u0111i\u1ec3m m\u00e0 b\u1ea1n l\u00e0m content th\u00ec t\u1eeb \u0111\u00f3 b\u1ea1n m\u1edbi c\u00f3 th\u1ec3 x\u00e1c \u0111\u1ecbnh th\u00f4ng \u0111i\u1ec7p c\u1ee7a m\u00ecnh n\u00ean chuy\u1ec3n t\u1ea3i theo c\u00e1ch n\u00e0o. L\u00e0m content l\u00e0 l\u00e0m c\u00f4ng vi\u1ec7c chuy\u1ec3n t\u1ea3i th\u00f4ng \u0111i\u1ec7p.<\/p>\n<p>Ch\u1ec9 \u0111\u01a1n gi\u1ea3n v\u1eady th\u00f4i. N\u1ebfu b\u1ea1n v\u1eeba l\u00e0m content v\u1eeba l\u00e0m creative th\u00ec ch\u00fac m\u1eebng b\u1ea1n, b\u1ea1n ch\u1eafc ch\u1eafn s\u1ebd gi\u1eef \u0111\u01b0\u1ee3c tr\u00e1i tim c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n<p>L\u00e0m Content Marketing kh\u00f4ng nh\u1eefng c\u1ea7n s\u1ef1 s\u00e1ng t\u1ea1o m\u00e0 c\u00f2n c\u1ea7n t\u00ednh logic \u0111\u1ec3 c\u00f3 th\u1ec3 t\u1ea1o ra m\u1ed9t\u00a0<a href=\"https:\/\/kyna.vn\/bai-viet\/bat-mi-8-quy-tac-cho-chien-luoc-content-marketing-thanh-cong.html\" target=\"_blank\" rel=\"noopener\">chi\u1ebfn l\u01b0\u1ee3c Content Marketing th\u00e0nh c\u00f4ng<\/a>.<\/p>\n<\/div>\n<h2 class=\"clearfix\">IV. T\u1ef1 h\u1ecdc Digital Marketing th\u1ebf n\u00e0o? H\u1ecdc Digital Marketing \u1edf \u0111\u00e2u?<\/h2>\n<div>Hi\u1ec7n nay c\u00f3 r\u1ea5t nhi\u1ec1u l\u1ef1a ch\u1ecdn \u0111\u1ec3 b\u1ea1n t\u00ecm\u00a0h\u1ecdc Digital Marketing\u00a0nh\u01b0: H\u1ecdc \u1edf c\u00e1c trung t\u00e2m gi\u1ea3ng d\u1ea1y Digital Marketing, t\u1ef1 h\u1ecdc \u1edf nh\u00e0 nh\u1edd ngu\u1ed3n Internet phong ph\u00fa ho\u1eb7c\u00a0h\u1ecdc Online Digital Marketing,<\/div>\n<p>&nbsp;<\/p>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>I. Digital Marketing l\u00e0 g\u00ec? Digital Marketing hay c\u00f2n g\u1ecdi l\u00e0 ti\u1ebfp th\u1ecb k\u0129 thu\u1eadt s\u1ed1. \u0110\u00e2y \u00a0c\u00f3 th\u1ec3 hi\u1ec3u l\u00e0 c\u00e1c ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng b\u00e1 cho s\u1ea3n ph\u1ea9m\/ th\u01b0\u01a1ng hi\u1ec7u nh\u1eb1m t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn nh\u1eadn th\u1ee9c kh\u00e1ch h\u00e0ng, k\u00edch th\u00edch h\u00e0nh vi mua h\u00e0ng c\u1ee7a h\u1ecd. N\u00f3i d\u1ec5 hi\u1ec3u, Digital Marketing l\u00e0 c\u00e1c ho\u1ea1t [&hellip;]<\/p>","protected":false},"author":1,"featured_media":1164,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[10],"tags":[79,80,48],"class_list":["post-1162","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-maketing","tag-content","tag-digital","tag-facebook"],"acf":[],"_links":{"self":[{"href":"https:\/\/minsoftwareglobal.com\/vi\/wp-json\/wp\/v2\/posts\/1162","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/minsoftwareglobal.com\/vi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/minsoftwareglobal.com\/vi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/minsoftwareglobal.com\/vi\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/minsoftwareglobal.com\/vi\/wp-json\/wp\/v2\/comments?post=1162"}],"version-history":[{"count":0,"href":"https:\/\/minsoftwareglobal.com\/vi\/wp-json\/wp\/v2\/posts\/1162\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/minsoftwareglobal.com\/vi\/wp-json\/wp\/v2\/media\/1164"}],"wp:attachment":[{"href":"https:\/\/minsoftwareglobal.com\/vi\/wp-json\/wp\/v2\/media?parent=1162"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/minsoftwareglobal.com\/vi\/wp-json\/wp\/v2\/categories?post=1162"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/minsoftwareglobal.com\/vi\/wp-json\/wp\/v2\/tags?post=1162"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}